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Listing Presentation

WHO IS ERA CAPE REAL ESTATE?

ERA Cape Real Estate: Listing BrochureERA Cape Real Estate has certainly stood the test of time. For over 50 years we have represented two long established real estate companies, Surette Realty, and Dick Martin & Assoc. Inc, which merged in 1999 and formed ERA Cape Real Estate in 2005. We are still owned by the same two families with deep Cape Cod roots.

The hard work and customer centric service that started our company is thriving today. Our team members have won the prestigious Presidents Award from ERA since 2005, and we are members of the ERA Silver Circle of Success.

We offer full service representation to buyers and sellers, a summer rental department, and a Real Estate School offering agent development and the State Mandated Pre Licensing classes. Our team consists of three Past Presidents of the Cape Cod and Islands Association of Realtors and three former recipients of the Realtor of the Year Award along with a Mass. Educator of the Year Award winner!

We invite you to join literally thousands of past customers and clients who have consistently given us a 98% customer satisfaction rating. Just take a look at our reviews!

WHAT MAKE US DIFFERENT

  1. We are one of the oldest real estate companies on Cape remaining in the same family for over 50 years.
  2. We have a traditional business model, one with a Company Commitment for our customers and clients.
  3. ERA focuses on agent development and education-not just production numbers.
  4. We strive to surprise you with our customer service: from the agent who put up a Christmas tree for their customers who were traveling on Christmas Eve, to the agent who arranged a complicated estate sale for their clients’ family.
  5. ERA Cape Real Estate agents are not only committed to you and your transaction but many have a broader commitment to the community. Serving on Planning Boards, Board of Appeals, Historical Societies, Town and County task forces, etc. all add up to a more informed and educated agent, and you benefit. Buying a house or selling a house is complicated today, one of our strengths is directing you to the source of the correct information so that your transaction goes smoothly and in your best interests.

WITH ERA YOU ARE CONNECTED!

Internet optimization in digital marketing: 94% of all buyers begin their search on the web. Your property has to be found to be sold. With our strong marketing strategy, we have created the most visited, the most keywords, and searchable real state website on Cape Cod. Capecodera.com attracts more traffic than most of our competition, ensuring that your listing is seen by all potential buyers!  

Our digital marketing team creates strategic marketing collateral for your property. Our goals are to constantly and consistently expand the number of users who find us online. We invest heavily in opportunities to connect with potential customers through social channels, popular websites, and Google search. We use a national firm to demographically target home buyers for your property by placing advertisements on multiple Cape Cod based websites, real estate sites, social media platforms, and more.

By prioritizing digital, we have seen our user base grow +153% over 6 years. Capecodera.com attracts 102% more visitors than any other company our size.

google.com
aol.com
bling.com
 
Realtor.com
distinctiveproperties.com
era.com
capecodera.com
boston.com
facebook.com
trulia.com 
uniquehomes.com
zillow.com
youtube.com
wsj.com
 

GLOBAL REACH

We are part of the Realogy Corporation, which includes Century 21, Sotheby's, ERA, Coldwell Banker, Better Homes and Gardens, and the Corcoran Group. The Realogy Corporation is the largest real estate entity on planet earth! That brings us - and you - to literally hundreds of millions of people each and every day. ERA has over 40,000 agents in 35 countries. Realogy has over 117,000 offices in 113 countries around the globe.
 
Not all franchises are global and all independents are local. ERA and Realogy bring you unlimited exposure and opportunity. Cape Cod is a second home market and the international buyer is critical to that markets’ success. Your buyer may be in the Mid East, Central Europe, or the South Pacific, and you need to let them know that your property is for sale. We do that for you!

COMPANY COMMITMENT

The entire company stands with you and your listing - not just your agent. We call it our Company Commitment.
 
In many companies today, when you list with an agent you rely on that individual agents’ ability to advertise, market, and promote your listing. ERA Cape Real Estate assumes the financial responsibility for the promoting and marketing of your property. We hire professional photographers, we order floor plans, 3D virtual tours, direct mail marketing, and we create all print advertising, monthly newsletters, digital marketing, and social media. 

GUARANTEED SHOWINGS

ERA Cape Real Estate has the largest ratio of staff to agent on Cape Cod! Our offices have sales managers, office administrators, and an in-house marketing department. You get the entire company, not just one agent. Guaranteed showings: according to the National Association of Realtors latest statistics, 67% of all home sales are sold by an MLS company. That means you have a nearly 70% chance of another MLS company bringing a buyer. Most real estate companies today make it the listing agents’ responsibility to arrange co-broke showings. If your listing agent is not available, your house does not get shown. Here at ERA, the company assumes that responsibility. We back up our agents and we put our money where our mouth is - we provide a licensed staff member, who is familiar with your property, for MLS showings when necessary. Houses that are shown, are sold! 

PRINT AND DIRECT MAIL MARKETING

Our marketing department creates print ads weekly and monthly in a variety of publications, from local newspapers to national publications. Distinctive Properties Collection: ERA Cape Real Estate provides a global platform for our luxury homes. Extended direct mail marketing, premium websites such as ERAdistinctiveproperties.com, high end magazine placement, alternative yard signage, individual property websites, etc, all bring your luxury home to the premium buyers around the world. 

ERA CAPE REAL ESTATE IS IN YOUR CORNER

  • ERA Cape Real Estate: Our Team48 Years in Business. One of the longest run family-owned real estate companies on the cape.
  • Zero Dual Agency. We always represent you!
  • Guaranteed Showings. Nearly 70% of the time, another MLS company will sell your house.
  • Marketing Department. Few companies have a dedicated in-house marketing department.
  • Happy Clients. Over 92% satisfaction rate.

MARKETING YOUR HOME

  • 3D Virtual Tours. Digital walkthroughs.
  • ERA Company Website. Top ranking on Cape Cod.
  • Social Media Marketing. Property focused boosts.
  • Professional Photography. We make your home stand out.
  • Floor Plans. Visual property layout.
  • Direct Mail. Listing postcards.
  • Print Advertising. National magazine ads.
  • Open Houses. Multiple days/times.
  • Email Blasts. Your property featured.
  • Property Websites. Custom landing pages.

SELLER INCENTIVES

ERA Moves
TAKE THE HASSLE OUT OF MOVING

  • Free and includes white-glove service that helps you connect all of your utilities with just one simple phone call.
  • Receive emails containing national money-saving offers from companies like Home Depot, Bed, Bath & Beyond and 1-800-Got-Junk as well as local offers.

Home Concierge by Home Advisor
PEACE OF MIND WHEN RENOVATING

Home improvement projects are a necessary part of the home buying and selling process. But the stress of finding a good contractor does not have to be. Whether you’re looking for quick repairs or tackling a major remodel, ERA’s Home Concierge portal helps you receive outstanding service and quality on every project.

COMPETITIVE MARKET ANALYSIS

YOUR HOUSE COMPARED TO:

  • Recently sold houses
  • Withdrawn
  • For sale houses
  • Under contract

ASSISTS IN:

  • Understanding the market
  • Setting listing price

REALOGY IS IN OUR CORNER

INTERNATIONALLY KNOWN

  • 35 Countries Worldwide
  • 44 U.S. States
  • 208 U.S. Companies
  • 2,301 Offices Worldwide
  • 35,438 Sales Associates
  • 13,139 Domestic Agents
  • 22,229 International Agents

We are with you every step of the way. One transaction, one client at a time. You can depend on us.